Attention grabbing exterior graphics have such a high impact on passing consumers and can create a buzz within the immediate vicinity. These graphics at H Samuels store in The Potteries Centre in Stoke were designed, printed and fitted by Surefoot with two key advertising areas for Citizen Watch and Bulova. One window has a full vinyl graphic cover and the other is contravision that allows natural light to still permeate the graphic. This allows light though and also importantly allows the customers and staff to see out. In an internal shopping space these graphics are a real show-stopper.