Green Bike Pool Initiative

Green Bike Pool Initiative Branding

Surefoot were very pleased to help Green Commute relaunch their Green Bike Pool Initiative offering with a re-brand and launch materials. We created the new branding by integrating the key ‘g’ & ‘b’ elements of the initiative name to create a bike. The green concept is also central to the idea in a vibrant green. From the branding we created their corporate guidelines, PowerPoint template pages and documentation headers and footers. One of the most exciting parts was creating a full batch of new illustrations for their identity that will be utilised across all documentation and in social media posts.